Kind Ventures was born from a deeply personal experience. When Tracy lost her mother in 2019, she found herself searching for meaningful ways to honor her memory and find comfort during an incredibly difficult time.

What she discovered was a gap in the market—thoughtful, beautifully designed products that could bring genuine comfort to those navigating loss and life transitions. Together with Michael, they set out to create Kind Ventures.

Today, Kind Ventures is a boutique collective of brands, each designed to bring warmth, comfort, and connection to people during life’s most meaningful moments.